Tag Archives: Chanel

D&G loves the iPad

Of late, fashion labels have really started tapping into the latest technology trends what with Gucci and Chanel releasing iPhone apps and Burberry streaming a 3D catwalk show. Everyone is raving about the iPad, I know that Net-a-Porter had just released one but no one has been more excited about its uses, it seems, than D&G.

dg ipad display

It currently has a D&G Fashion Channel available on iTunes and live-streamed its 2010 shows on Android phones and iPhones but thinks went further during the 20th anniversary menswear show that took place in Milan last month.

Coating the walls in the Palazzo Marino, Milan’s 16th-century city hall, were 28 iPads displaying images that celebrated two decades of Dolce & Gabbana for Men (above).

There was also a video-sculpture made of approximately 100 monitors of various sizes that showed images of Dolce & Gabbana menswear fashion shows from 1990 to 2010.  It was the perfect combination of fashion and its history portrayed on the most of technologies.
wall of screens

The digital theme did not stop there however, as in the nearby Piazza della Scala, an installation made up of  four large multimedia cubes which comprised of nine million luminous LEDs, broadcasted images of life in Milan , of Dolce & Gabbana’s menswear collections and of the events inside the Palazzo Marino in a loop.

The top off this very fashionable digital event, guests were given postcards containing QR codes that led to extra info that could be downloaded to smartphones!

What is more, D&G has also brought out a line of iPad cases – see an example below…

Via Wired

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Light up heels from Chanel, Rodarte and Jimmy Choo

There is a new fashionology craze circulating the footwear sector lately – light up shoes. Do you remember those oh-so-cool trainers you begged your parents to buy you when you were younger, the ones that lit up when you jumped? Well now some of the biggest names in fashion are having a go.

First it was Chanel; Lagerfeld obviously had a “light bulb moment” and decided to use that as inspiration for his S/S 2010 footwear line. The sequined goat sandals with a functioning bulb heel will have you lighting up the pavement like MJ in his Billie Jean music video.

Image via Chanel

Next are Rodarte’s Illuminated Heels designed by Nicholas Kirkwood, a London based shoe designer, for the labels A/W collection, 2010/2011. These gorgeous multi-textured stilettos, shown at New York Fashion Week, are fitted with small LED lights that glow through the dripped-wax effect heel.

Images via designboom

Last, but by no means least, is one of the footwear titans, Jimmy Choo. These black patent-leather and suede, open-toe Zappa sandals have a five inch high neon-yellow heel and a one inch neon-pink platform which lights up. It is powered by a non-chargeable battery imbedded in the shoe, which lasts for approximately 100 hours of continuous use.

Image via Net-a-porter

Talk about being light on your feet!